Virgin Money support "This is me in the City" Campaign

Virgin Money support “This is me in the City” Campaign

This week, over 135 London City firms wore green ribbons in a drive to end the stigma of talking about mental health in the workplace. Banks, insurers, asset managers, law firms, mental health charities and professional services firms make up some of the companies coming together to show their people it is important to talk about mental health.

Staff throughout the City of London and across the country will be wearing over 70,000 green ribbons this week in the new initiative. The campaign, inspired by PwC’s Green Light To Talk initiative, will reach over 300,000 employees and is being led by The Lord Mayor’s Appeal – This is Me in the City campaign.

Alderman Dr Andrew Parmley, Lord Mayor of the City of London said:

I’m proud to be wearing my green ribbon to support the This is Me in the City campaign and am delighted so many businesses have joined the initiative. Half of absences in non-manual work can be put down to stress and mental health difficulties can affect any of us at any time. Employers have a responsibility to support their staff and encourage open conversations in a push to end the stigma of discussing mental health in the workplace.

Buildings across London including the Bank of England, PwC’s Embankment headquarters, One Canada Square and the National Theatre will also be lit up in green throughout the week to show support for the initiative.

Virgin Money’s partnership with Heads Together has stimulated us to think more deeply about how we respond effectively to colleagues and customers experiencing mental health conditions. So we have resolved to make this a priority for the business in the coming year.

Jayne-Anne Ghadia, CEO of Virgin Money, said:

Overcoming the stigma around mental health conditions is essential. It can be very difficult to admit to having a problem at work but the fact that one in four people will experience difficulties with their mental health in any given year shows why it is so important for businesses to respond positively and sensitively. We hope the Green Ribbon campaign will provide a significant nudge towards cultural change in the workplace to benefit everyone – society in general, business and the City.

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