Virgin Money Giving For Charities

Records tumble at the 2019 Virgin Money London Marathon

Colin, the man in the Big Pink Dress at the 2019 Virgin Money London Marathon

You and your supporters made this year’s Virgin Money London Marathon the best yet. Thanks to nearly 14,000 fundraisers who gave their all for charity running 26.2 miles. Thanks to the friends, family and colleagues who donated over 600,000 times. You’ve raised a staggering £26.8 million so far and we expect that to hit £28 million. Wow. We can’t wait …

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Let’s talk about… transparent pricing

Jo Barnett, Executive Director - Virgin Money Giving

Change is in the air when it comes to digital fundraising. BT MyDonate closes its free service at the end of June, JustGiving has announced a change to its pricing structure, new entrants such as Facebook and GoFundMe are being more vocal in the market and Virgin Money Giving is now part of the bigger CYBG banking group with the …

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How our charities are promoting their cause with our donate buttons

Donate button example

We recently created a brand new helpguide to make it easier for you to promote your charity, so you can send your supporters exactly where they need to go in just one simple click. For example, you can create your own deeplinks to support appeals for monthly £10 donations, or build a new community of fundraisers for your event – …

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Celebrating Virgin Money Giving in 2018

Merry Christmas from Virgin Money Giving

Wow, this year was a busy one and we couldn’t have done it without all our fantastic charities and fundraisers. Together we’ve raised millions for good causes. Plus we’ve been working hard to make fundraising even better, so that you can make an even bigger difference. Here’s some of our highlights. January We launched a brand new welcome journey for …

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All new features for November – Virgin Money Giving

Our team has been working hard all year to make your experience of using Virgin Money Giving even better. We’ve rebuilt the fundraiser and donor journeys, given our website a brand new look and feel, added Reporting BETA and started rolling out Donor Covers Fee (this will be live for all our charities over the coming weeks). And it’s not even …

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Last-minute Christmas campaign ideas

Christmas Jumpers

Haven’t yet organised your Christmas campaign? No need to panic – just take some inspiration from some of last year’s best festive campaign ideas. Christmas Jumpers for Grace Kelly Ladybird Trust Amount raised: £3,021 What’s the big idea? This campaign combined the three things we love the most about Christmas: good intentions, warm hearts and looking faintly ridiculous. The idea …

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How to make the most of #GivingTuesday

Giving Tuesday staff at launch event

#GivingTuesday holds the world record for the most amount of money donated online in 24 hours. Gráinne Mathews – from the Charities Aid Foundation, which leads #GivingTuesday’s UK activities – tells you how you can get involved. Starting in 2012, #GivingTuesday was created as a global day of giving, an antidote to the mass consumerism witnessed over the previous days of …

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Make the most of the Virgin Money London Marathon

Charlotte Ulett, events fundraising officer at Whizz-Kidz, talks us through what they’ve learned about making the most of the biggest fundraising event in the world. Get organised “We are a small events team which keeps us on our toes and one of our key strategies to maximise this opportunity is by getting a really good handle on our data. We …

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A video on videos: how to tell your charity’s story and make an impact

Over on our Charity Insider twitter feed, we have shared lots of examples of fantastic charity videos. We know that video is a fantastic way to tell your charity’s story; video can be emotive, impactful and it doesn’t always require a lot of budget. We decided that it was time to stop simply sharing videos and instead, talk to an …

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Whizz-Kidz testimonial: why Virgin Money Giving came out top

Whizz-Kidz

Charlotte Ulett, Events Fundraising Officer at Whizz-Kidz: “What would I say to a charity thinking of working with Virgin Money Giving? I would say they should definitely do it. We had worked with Virgin Money Giving alongside other fundraising platforms for a long time, but this year we decided to go with them exclusively. We considered what was good for …

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