Tag Archives: Making the most of technology

Kickstart your digital marketing with an email newsletter

Kickstart your digital marketing with an email newsletter

There’s a world of opportunity in the inbox and Katie Hart, from Digital Marketing specialists Mapp, has seen some great successes in email marketing. Digital marketing promises the world to smaller charities, connecting you with a virtual army of fundraisers and a huge new audience of potential donors. However, the term ‘digital marketing’ is the widest of umbrellas – covering …

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A Christmas Campaign can boost your charity’s year

Kim Allen and Edward Tait from Crisis – known for their amazing annual homeless Christmas appeal – share their secrets on the art of storytelling and using social media to put on a successful festive period fundraising campaign. If you think the high street starts the countdown to Christmas early, with shops awash with stockings the moment the clocks go …

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Fundraising and Facebook; your audience is out there

The dos and don'ts of fundraising on Facebook

Lots of charities have fantastic ideas but aren’t sure how to get them in front of the right people. Well social media is a great place to find them and Marcus Webb, former global editor-in-chief of Time Out – which has over 10 million fans on Facebook – spoke to us about the tips he always follows when pushing things …

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